I’ve got a great idea for a small business. It pushes all the right buttons for a true 21st century start up business. It’s internet based, it builds on-line communities and it’s about mental health. Basically, it’s ‘facebook’ for nutters.
The idea is to help neurotics and obsessive-compulsive disorder sufferers. Let’s say you need to turn around sixty times before you leave the house. But you’re already running late and you can’t afford to spend the time spinning and then dizzily crashing about as you try to negotiate yourself out of the front door. No problem.You leave the house, catch your bus, go to work…and log on to:
Nuroses-swap?
Nutter-exchange
Bonkerspace?
Haven’t quite decided on a name yet but, you log on and list your mania. Spinning around like a loon. That’s matched, by others on the site, to something equally as odd - say disposing of your gum wrapper in a certain way. So, you arrange for the gum guy to spin around and promise that the next time you throw away a gum wrapper, it will be folded to resemble a bird, or a wine glass, or an amusing approximation of a willy.
The positive benefits are obvious. The afflicted can get on with their lives, knowing that somewhere in the world, somebody else with a spare five minutes is hopping around, or compulsively reciting a poem, or buying ‘Catcher in the Rye’ or something.
Downside? Well, previously quite well adjusted people with only minor personality quirks will probably start to behave quite oddly. It all depends on how you perceive mental health issues - is it like a virus, can you actually ‘catch’ neuroses from others or (my theory), are competing examples of eccentricity mutually exclusive: for instance would somebody doing a neuroses swap for a day feel like a complete loon because they have to brush their hair exactly 36 times, feeling that the guy who got their compulsion to only use alternate sheets of toilet paper got the best end of the deal?
So how does it make money? This is a site for obsessive-compulsives right? Can you imagine how many times a day they’ll be logging in? It’s an ad man’s dream!
The idea is to help neurotics and obsessive-compulsive disorder sufferers. Let’s say you need to turn around sixty times before you leave the house. But you’re already running late and you can’t afford to spend the time spinning and then dizzily crashing about as you try to negotiate yourself out of the front door. No problem.You leave the house, catch your bus, go to work…and log on to:
Nuroses-swap?
Nutter-exchange
Bonkerspace?
Haven’t quite decided on a name yet but, you log on and list your mania. Spinning around like a loon. That’s matched, by others on the site, to something equally as odd - say disposing of your gum wrapper in a certain way. So, you arrange for the gum guy to spin around and promise that the next time you throw away a gum wrapper, it will be folded to resemble a bird, or a wine glass, or an amusing approximation of a willy.
The positive benefits are obvious. The afflicted can get on with their lives, knowing that somewhere in the world, somebody else with a spare five minutes is hopping around, or compulsively reciting a poem, or buying ‘Catcher in the Rye’ or something.
Downside? Well, previously quite well adjusted people with only minor personality quirks will probably start to behave quite oddly. It all depends on how you perceive mental health issues - is it like a virus, can you actually ‘catch’ neuroses from others or (my theory), are competing examples of eccentricity mutually exclusive: for instance would somebody doing a neuroses swap for a day feel like a complete loon because they have to brush their hair exactly 36 times, feeling that the guy who got their compulsion to only use alternate sheets of toilet paper got the best end of the deal?
So how does it make money? This is a site for obsessive-compulsives right? Can you imagine how many times a day they’ll be logging in? It’s an ad man’s dream!
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